August 14, 2022

Because of Canon, I used to be invited to the Canon EOS R7 and R10 launch in Singapore which is synced with the worldwide launch timing. These 2 new cameras are the mirrorless cameras added to the Canon R(evolution) sequence. Throughout the launch, additionally they introduced 2 new RF-S lenses.

Primarily based on what I skilled throughout the launch, Canon needs to be concentrating on these two mirrorless cameras to entry stage photographers who’re in search of an improve from level and shoot primarily based on the specs and value level.

The theme for the occasion is “Discover, Create and Specific” and Canon persons are wearing Safari theme clothings.

As these mirrorless digital camera are smaller in sizes, it is vitally appropriate for sports activities and wildlife images the place they won’t weigh you down.

And fortunately, Canon is concentrated on the video options on these cameras.

Throughout the occasion, the R7 and R10 had been mounted on to large lenses (800mm and the 1200mm) which make them even tinier.

As talked about, Canon additionally launches two lenses. They’re Canon’s first RF-S lenses: RF-S18-45mm f/4.5-6.3 IS STM and RF-S18-150mm f/3.5-6.3 IS STM.

Listed below are the pricing data of the Canon EOS R7 and EOS R10.

Mannequin Really helpful Retail Worth Availability
EOS R7 (physique solely) $2,049 Late June
EOS R10 (physique solely) $1,309 Late July
RF-S18-150mm f/3.5-6.3 IS STM $779 Late June
RF-S18-45mm f/4.5-6.3 IS STM $479 Late June
EOS R7 with RF-S18-150mm f/3.5-6.3 IS STM $2,649 Late June
EOS R10 with RF-S18-150mm f/3.5-6.3 IS STM $1,909 Late July
EOS R10 with RF-S18-45mm f/4.5-6.3 IS STM $1,469 Late July

Take a look at the Press Launch for extra data.

Press Launch

Canon’s EOS R(evolution) Expands to APS-C with Its Two New Mirrorless Cameras and New RF-S Lenses

Smaller and lighter however no much less highly effective, the EOS R7 and EOS R10, accompanied by two new package lens choices, mix the superb picture high quality and performance of the EOS R system with the advantages of an APS-C picture sensor.

Singapore, 24 Could 2022 – Canon right this moment introduced the launch of the EOS R7 and the EOS R10, its first cameras within the EOS R mirrorless system to be geared up with APS-C picture sensors. 

Designed for extra skilled customers who require a quick digital camera to {photograph} dynamic topics comparable to sports activities and wildlife, the high-performance 32.5-megapixel EOS R7 options In-Physique Picture Stabilization (In-Physique IS), weather-sealing, and twin SD card slots. The 24.2megapixel EOS R10, which encompasses a built-in flash and a smaller kind issue, is designed for extra customary on a regular basis wants. Launched alongside the 2 cameras are the RF-S18-45mm f/4.5-6.3 IS STM and RF-S18-150mm f/3.5-6.3 IS STM, two new lenses constructed to totally optimise the mobility benefits of the brand new APS-C cameras. “EOS R7 and EOS R10 marks a big evolution of the EOS R system. With the addition of those APS-C mirrorless cameras to the EOS R system, there are a lot of alternatives in Singapore for them to shine. The APS-C section is favoured by many photographers for the smaller kind issue, affordability, and benefits comparable to elevated attain for genres like sports activities and wildlife. With otters and a plethora of birds in Singapore to {photograph}, these APSC cameras will present budding photographers with an reasonably priced step into our mirrorless R system. Along with the brand new native RF-S lenses, the big selection of appropriate EF and EFS lenses by way of mount adapter additionally means an enlarged ecosystem of lenses to discover and specific your photographic imaginative and prescient.” stated Edwin Teoh, Head of Advertising, Singapore Operations, Canon Singapore.

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Inheriting the AF expertise of the EOS R3

Supported by the highly effective DIGIC X picture processing engine, the EOS R7 and EOS R10 are the primary to inherit the brand new autofocusing (AF) expertise that debuted on the EOS R3. This expertise harnesses the deep learning-based topic detection capabilities of the EOS iTR AF X system – to trace topics extra tenaciously throughout your entire picture space, whatever the AF space mode. This offers extremely responsive and dependable autofocusing, even in dynamic scenes.

Excessive-speed Steady Taking pictures; RAW burst mode

Each the EOS R7 and EOS R10 are able to as much as 15 fps high-speed steady capturing in mechanical and digital first-curtain shutter modes (with AF/AE monitoring)—the quickest velocity not simply amongst all APS-C EOS cameras, but additionally within the EOS R sequence[1]. That is almost equal to the EOS-1D X Mark III, Canon’s flagship DSLR, which shoots as much as approx. 16 fps with the optical viewfinder. 

In digital shutter mode, the EOS R7 is able to capturing 32.5-megapixel photos at as much as roughly 30 fps steady capturing, whereas the EOS R10 shoots 24.2-megapixel photos at as much as roughly 23 fps[2].

Each cameras characteristic a RAW burst mode, which shoots full-resolution RAW photos at as much as 30 fps. The mode helps pre-shooting, which begins recording the scene as much as 0.5 second earlier than the shutter is launched, aiding the seize of surprising alternatives. 

Newly Developed APS-C CMOS sensors and DIGIC X

Each the EOS R7 and EOS R10 utilise newly developed APS-C CMOS picture sensors which are 32.5 and 24.2 megapixels respectively. When mixed with the DIGIC X picture processing engine, they obtain picture high quality and visible decision past what the megapixel depend suggests. The visible decision of the EOS R7 surpasses that of the EOS 90D and the EOS M6 Mark II regardless of having the identical megapixel decision, whereas that of the EOS R10 is equal to the identical two cameras. Silky hair, material textures, and different nice particulars will be captured with precision and sharpness.

Picture Stabilisation

The EOS R7 is the primary APS-C EOS digital camera to characteristic the sensor-shift sort 5-axis In-Physique IS

(Picture Stabilizer) mechanism, which might obtain as much as 8 stops’ equal picture stabilisation[3] throughout video and nonetheless picture capturing. Each the EOS R7 and EOS R10 characteristic Film Digital IS, which conducts 5-axis picture stabilisation for steadier movies even with a lens that has no Optical Picture Stabilizer (Optical IS).

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Superior Video High quality

For content material creators specific about video high quality, the EOS R7 can use 7K oversampling to file high-quality 4K UHD video at as much as 30p within the new 4K UHD Positive mode. Uncropped 4K 60p recording is feasible in 4K UHD Commonplace mode. It is usually the primary APS-C EOS images digital camera to help the Canon Log 3 gamma, good for color grading and HDR video manufacturing.

In the meantime, the EOS R10 is able to high-quality 4K UHD Positive 30p video achieved by 6K oversampling. Each cameras are able to 4K HDR PQ video recording.

The Constructed-in Telephoto Impact: Longer Attain with the Full Digital camera Decision

A energy of APS-C sensor cameras is their inherent telephoto impact, which is rather like having a built-in extender. It will vastly profit customers who ceaselessly {photograph} wildlife and different topics that require longer focal lengths. The sphere of view is robotically “zoomed in” by about 1.6 occasions the focal size indicated on the lens. Then again, in contrast to utilizing the 1.6x crop mode on full-frame EOS R cameras, recording makes use of the total decision of the picture sensor. 

When capturing video on the EOS R7, the inherent 1.6x APS-C crop will be mixed with the 4K UHD crop mode for an excellent stronger telephoto impact of round 1.8 occasions that of the focal size. 

Higher Portability and Affordability

APS-C picture sensors are roughly 40% the scale of 35mm full-frame picture sensors, permitting the digital camera and lens programs constructed round them to be smaller, lighter, extra transportable, and simpler to deal with. This additionally interprets to higher affordability.

By optimising materials use and structural design, Canon has additional diminished the burden of the cameras in comparison with their DSLR equivalents. The advance in dealing with ease is multiplied when mixed with one of many new RF-S package lenses, which reduces whole weight by as a lot as 24%.

New Multi-Perform Shoe for Improved Performance

Just like the EOS R3, as a substitute of the standard hotshoe, each the EOS R7 and EOS R10 are geared up with a brand new Multi-Perform Shoe. This helps high-speed communications and audio enter, increasing the vary of supported equipment past Speedlites. For defense in opposition to mud and moisture, the Multi-Perform Shoe needs to be lined with the bundled K505 (out there for buy individually).

Cross-compatibility with RF and EF/EF-S lenses

Apart from the RF-S lenses which had been developed particularly for APS-C EOS R cameras, the EOS R7 and EOS R10 may also straight take RF lenses designed for full-frame cameras. This additionally applies for EF and EF-S lenses by way of the EF-EOS R mount adapters. When a lens designed for full-frame cameras is connected, the 1.6x telephoto impact will robotically be utilized. The cameras should not appropriate with EF-M lenses. 

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New Options to Improve Artistic Expression

The EOS R7 and EOS R10 include some new options and enhancements, which is able to streamline workflows and broaden artistic expression. These embrace a brand new Panorama Shot SCN mode and an improved Panning SCN mode with higher picture stabilisation to extend the probabilities of profitable panning photographs. As well as, a brand new in-camera Depth Compositing mode robotically merges focus bracketed photos into a picture that’s clearly in focus from entrance to again. The EOS R7 additionally encompasses a new auto-level operate that robotically detects and rotates the picture sensor to right tilted photos in nonetheless photos and video, saving customers the effort and time required to make sure a digital camera is stage. 

Each cameras even have improved auto white stability accuracy, on account of a brand new auto white stability algorithm developed utilizing deep studying expertise.

Canon’s first RF-S lenses: RF-S18-45mm f/4.5-6.3 IS STM and RF-S18-150mm f/3.5-6.3 IS STM

Debuting alongside the EOS R7 and EOS R10, the RF-S18-45mm f/4.5-6.3 IS STM and RFS18-150mm f/3.5-6.3 IS STM are package lenses meant as the primary lens for brand new customers of the EOS R system. With diminished measurement and weight because of the smaller APS-C sensor picture circle, they’re virtually the identical size and weight as their pocketable EF-M mount equivalents – whereas providing the advantages of the bigger RF mount.

The RF-S18-45mm f/4.5-6.3 IS STM is an ordinary zoom lens with a focal size vary of 2972mm in full-frame equal phrases, providing a wide-angle to medium telephoto vary appropriate for capturing on a regular basis moments. It’s roughly 44.3mm lengthy and weighs roughly 130g, just like the EF-M15-45mm f/3.5-6.3 IS STM.

In the meantime, the RF-S18-150mm f/3.5-6.3 IS STM is a superzoom lens that covers a bigger focal size vary of 29-240mm in full-frame equal phrases. A flexible all-purpose lens for journey, the additional attain makes it appropriate for capturing distant surroundings, informal sports activities and wildlife images. along with every day life. It weighs solely round 310g and is 84.5mm lengthy, just like the EF-M18-150mm f/3.5-6.3 IS STM. 

Apart from EOS R APS-C cameras, the RF-S lenses can be mounted straight onto full-frame EOS R system cameras, which is able to robotically allow the 1.6x crop mode.  

Pricing and Availability

The next might be out there from Canon authorised sellers.

Mannequin Really helpful Retail Worth Availability
EOS R7 (physique solely) $2,049 Late June
EOS R10 (physique solely) $1,309 Late July
RF-S18-150mm f/3.5-6.3 IS STM $779 Late June
RF-S18-45mm f/4.5-6.3 IS STM $479 Late June
EOS R7 with RF-S18-150mm f/3.5-6.3 IS STM $2,649 Late June
EOS R10 with RF-S18-150mm f/3.5-6.3 IS STM $1,909 Late July
EOS R10 with RF-S18-45mm f/4.5-6.3 IS STM $1,469 Late July

About Canon Singapore Pte. Ltd.

Canon is a world chief in photographic and digital imaging options. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving gross sales, advertising and marketing and repair methods. Apart from dealing with the home market, the corporate covers 22 different international locations and areas together with subsidiaries in India, Malaysia, Thailand and Vietnam. The mother or father firm Canon Inc. has a world community of greater than 300 corporations and employs about 180,000 individuals worldwide. Canon is guided by its kyosei philosophy that focuses on dwelling and dealing collectively for the frequent good.

Extra data is on the market at

[1] Amongst EOS R sequence cameras as of Could 23, 2022.

[2] Relying on the character of topic or capturing circumstances, rolling shutter picture distortion might happen.

[3] When the RF24-105mm f/4 L IS USM is connected (f = 105mm, Yaw/Pitch course, CIPA customary compliant).